Red Bull
THE #1 ENERGY DRINK TURNS TO TEAM GO FOR HELP ON SHORT FORM VIDEO!
MEDIA BUYING
PERFORMANCE CREATIVE & SOCIAL CONTENT
ACHIEVEMENTS
Started with still image and long form video content only social media strategy.
Developed short form video strategy, creator partners, and execution from scratch.
Scaled short form video content across TikTok, Instagram Reels, Facebook Video, and YouTube Shorts.
Launched dedicated content pillar strategy with over 40 different types of original video content and unique assets being produced each month.
Drove well over 1B+ impressions.
Reworked and executed influencer strategy to bring influencer costs down vs. previous agency.
Partnered with tier 1 influencers to execute seasonal campaigns around the Red Bull brand.
Proudly multi-year client of Team GO, utilizing multiple service lines.